How do Europeans perceive museums today? Insights from the META-MUSEUM stakeholder and audience analysis
KMOP led a comprehensive stakeholder and audience analysis, as part of the European research project “META-MUSEUM”, to examine both expert and public perceptions of cultural heritage (CH) and its transformative role in contemporary society. The research employed a mixed-methods approach—combining 16 expert interviews (museum and gallery professionals, academics, psychologists, neuroscientists etc) with 176 responses to […]