Weight Matters: Strengths-based Coaching for Weight Literacy

Supporting adults to develop their own weight literacy and learn how to shift their mindsets in order to manage and sustain weight loss.

Grant Agreement Number: 2017-UK01-KA202-036623

Funded by: Erasmus+        Duration: 10/2017 – 09/2019   

Challenge

The world is in the grip of an obesity crisis as its rates are constantly rising. Studies indicate that obesity has doubled over the past 20 years in many EU countries. In particular, recent statistics show that over half (52%) of our adult population was overweight (30 – 70%) or obese (10 – 30%). Additionally, more than a million people die each year because of obesity-related diseases in the WHO European region.

The causes of obesity are complex; they include biology and behaviour, and are firmly set within an environmental, social and cultural framework. Studies suggest that there is a strong relationship between obesity and low socioeconomic status, especially for women. People in lower socioeconomic groups are typically excluded from educational and public health opportunities, with women often facing at least a double disadvantage.

Innovation

Weight Matters offers a unique set of solutions, with strengths-based coaching at its core, to support adults – especially those from lower socioeconomic groups – develop their own weight literacy, and learn to shift their mindsets in order to manage and sustain weight loss.

Action

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Project Partners